TECHNOLOGY TIPS – VERIZON ACQUIRES YAHOO

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In 2017 Verizon will finalize the $4.8 billion acquisition of Yahoo and its subsidiaries in a purchase agreement that was penned last Friday. Flickr, Tumblr, Yahoo Finance and the email service will be included in the deal. The deal does not include Yahoo’s share of Alibaba or Yahoo Japan.

Verizon, eventually, wants to compete in the online digital advertising market against Google and Facebook. They would also gain the 1 billion Yahoo users of which 600 million are mobile users. Though Verizon gave several reasons for the purchase, Tumbler was not mentioned. Verizon appears to be more interested in Brightroll, Flurry and Gemini.

Created by Jerry Yang and David Filo, Yahoo’s website when live on January 18, 1995. The name of the company is a backronym for Yet Another Hierarchical Officious Oracle. Yahoo was in reference to a name that Filo’s college girlfriend used.

According to Wikipedia, Verizon “was founded as Bell Atlantic, which was one of the seven Baby Bells that were formed after AT&T Corporation was forced to relinquish its control of the Bell System by order of the Justice Department of the United States.”

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